Clinique – Gyokuro Story

A stylized documentary brand film for Clinique


Nathaniel Hansen (co-founder and creative director) was asked to produce this short ingredient documentary for Clinique about gyokuro green tea.

Filmed in Kyoto, Japan in September 2015, he traveled to Japan for the first time with friend and fashion photographer Mark Lee. Mark shot some amazing lifestyle photos to accompany the short in their print/social campaign.

This was certainly one of the more memorable commercial projects we’ve been asked to produce, and do it all over again in a heartbeat.


  • Producing
  • Directing
  • Copywriting
  • Art Direction
  • Photography
  • Cinematography
  • Sound Design
  • Editing